FOX.com

X-Team helped FOX develop and maintain the website for one of America’s largest TV networks on a modern Drupal-based publishing platform

FOX.com

Overview

Fox Broadcasting Company (FOX), a unit of 21st Century Fox, is home to some of the highest-rated and most acclaimed series on television, including AMERICAN IDOL, THE FOLLOWING, NEW GIRL, GLEE, BROOKLYN NINE-NINE, THE SIMPSONS and SLEEPY HOLLOW. FOX the third largest major television network in the world based on total revenues, assets, and international coverage.

Size

5,000 employees

Industry

Entertainment

Project Description

New and increased demands for advanced publishing functionality meant a shift in technology when FOX Broadcasting decided to make the transition to Drupal 7. In a total replacement of the legacy content management system, X-Team contributed to the project organization consisting of multiple vendors on the supply side and a large group of stakeholders on the client side.

With a limited time to implement and high priority from the business, the project required a high level of expertise from the developers as well as great team skills. X-Team contributed with flexible developer resource scaling that accommodated needs as the project’s scope changed.

Challenges

The existing site was in need of a major overhaul in terms of both technology, process and content. Requirements had changed with market demand and in response, FOX was expecting:

  • Improved tools for content producers
  • Capability for faster implementation of design changes
  • Better integration of 3rd party content providers, i.e. video content and social media
  • A closer relationship with their audience, i.e. ability to track favorite shows
  • Compatibility across browsers and devices

With requirements changing often and tight deadlines in place, a fixed project scope wasn’t an option as constantly creating new SOW’s would be exhausting and time consuming. An agile team wouldn’t be possible in the traditional project-based setup.

Solution

X-Team provided a flexible, scalable and distributed team of 8 full-time developers, allowing for 24/7 development coverage to help achieve their deadlines.

The migration to the new content management platform made it possible to:

  • Improve time-to-market through a faster deployment process
  • Implement better video presentation capabilities (clips and full episodes)
  • Integrate personalization, i.e. log in with cable subscription
  • Increase productivity with optimized cross-team process and project management

Results

  • Faster reaction to design changes
  • More up-to-date content, new video added daily
  • Continuous adding and improvement of functionality
  • Higher number of visitors to the website

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